Live action explainer video.
A video can help your company achieve your goals. Every year, video engagement numbers grow and more companies are discovering the benefits of using video as an effective sales and marketing medium. Video is engaging, easy to understand (for those of us who don’t take the time to read websites anymore), and helps increase conversion rates when used in the right context.
What are the most common types of live-action video?
Explainer Video: These videos showcase the benefits of your product or service and the pain points it solves. Use explainer videos target different buyer personas and prospects at different parts of the sales funnel. Depending on how close your prospects are to making a decision, you can create unique video content to provide the right information for each stage of your customer journey.
Testimonial Video: Letting a satisfied customer talk about your services can be a great way to get the attention of new clients. Customers often trust what their peers have to say about a product or service.
Screencast Video: Particularly useful if you have a software product, a screencast video can give potential and current customers an in-depth view of how to use or navigate a digital platform. This can help in the buying process, but we suggest reserving this style of video as a customer service tool. Create feature-rich “how-to” videos or visual answers to your customers’ frequently asked questions.
Why choose gigft.
Outsourcing your work can help your business save money, assign specific work to specialists, save time, and expand your offering.